Only in Nashville is a fundraising event for the Oasis Center. Most of the attendees are musicians or part of that industry. Our approach became clear, to create a music-centric experience. We produced an original song delivered via record that included the evening’s itinerary. The song lyrics embodied the playful spirit of things that could happen “Only in Nashville,” which tied back to the event concept.
We created a microsite to stream the song and feature additional event details.
Senior Art Director/Designer - Carrie Barr
Creative Director - Ginny Chambers
Copywriter - Adam Pawlowski
Photographer - Cody Bennett
Songwriter - Colin Elmore
Work created at GS&F